Learn how to start, maintain, and grow your business and achieve financial success as well as personal satisfaction. Filled with valuable details and written in a friendly and conversational tone, Harrington covers key points of the professional photography business and provides today's best practices. Whether you're just starting a photography business or are an experienced photographer looking to gain knowledge or improve your finances, Best Business Practices for Photographers is for you.
Featured Topics:
- How to establish your business (Sole Proprietor vs. LLC/LLP vs. S Corp)
- Whether or not you need a physical brick-and-mortar location
- Planning a shoot
- The value of internships
- Setting your fees
- Pricing your work
- Why you need insurance
- Surviving an IRS audit
- Contracts for editorial, commercial, and corporate clients, as well as weddings and rites of passage
- The art of negotiation
- How video can be incorporated into your business
- Marketing, branding, and social media
- Publishing a book of your work
- Practical finance advice and guidance, from working with accountants to setting up QuickBooks
- How to protect your work
- Releases for models, property, and more
- How to handle a breach of contract
- Licensing your work
- Digital asset management
